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Category: Business Tips

November 24, 2020

CMYK vs. Pantone Colors: Which System Is Better for Printing?

In our blog, Using Pantone Colors for Packaging and Branding, we discussed the Pantone Matching System (PMS) and mentioned three other business-relevant color systems. Those are CMYK, RGB and HEX. We also pointed out that the PMS and CMYK were mostly used for printing, whereas RGB and HEX were more for digital graphics. However, missing […]

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November 21, 2020

Rollo Label Holder for Rolls and Fanfold Labels – Product Review

This isn’t another Rollo printer review. We already did one in our blog, Best Direct Thermal Printers for Small Businesses 2020, and others have done theirs, too. Rather, this is an assessment of its accessory, the Rollo label holder, and then some. The Rollo thermal printer has been many online sellers’ go-to unit for the […]

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November 20, 2020

Using Pantone Colors for Packaging and Branding

“Classic Blue is the Pantone Color of the Year 2020.” This line will most likely puzzle the average consumer. He’ll probably say, “Yup, 2020 is blue, alright,” then drift away to thoughts of COVID-19. But to craftsmen, packaging designers, fashion experts, and pretty much everyone else who works with color, this statement virtually determines life. […]

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November 19, 2020

20 Customer Retention Strategies to Boost Sales

—– Explains the Definition and Benefits of Customer Retention] —– Good product quality is not the only key to business longevity. You may have served the best apple cobbler on opening day, but your venture may be cut short unless you know how to get customers to buy again. Customer retention is not just a […]

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November 15, 2020

12 Reasons Why Branding Is Important

—– [Value-Building Snippets for Startups] —– Small businesses are the US economy’s major driving force. However, statistics show that one American startup in every five closes up shop within two years of launching. After 10 years, only two will remain, and after 20, just one will be left standing. Aside from the budget, a critical […]

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November 11, 2020

12 Black Friday Cyber Monday Shipping Tips for Ecommerce

Thanksgiving signals the start of the yuletide season in the US. People take advantage of the Black Friday and Cyber Monday deals filling the ads even before Turkey day. Traditionally, Black Friday sales take place in brick-and-mortar stores, while Cyber Monday is saved for e-commerce and 3rd party marketplace. Increasing competition blurred the lines in […]

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October 30, 2020

Bubble Cushioning Wrap vs Newsprint Paper

— Which is Better for Moving—Bubble Cushioning Wrap or Newsprint Paper? — Whether you’re getting out of your garage to a new office downtown or starting your own moving company, you’re probably thinking of ways to cut packing costs. You must have asked yourself several times if bubble cushioning wrap or newsprint paper is better […]

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October 28, 2020

Barcode Mistakes: Causes, Consequences and Solutions

Barcode fails are common, and unfortunately, very costly. The ramifications can range from simple scanning inaccuracies to life-threatening medication errors. That’s why establishments relying on these ciphers must ensure their accuracy if they want to incorporate them into their daily operations. In this blog, we shall discuss various causes of bad barcodes, their consequences and […]

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October 22, 2020

Barcode Basics: A Simplified Guide for Startups

Documentation is indispensable in commerce. Without a reliable data recording system, there’s no way we can ensure business accountability, see purchasing patterns, gauge success, minimize product fails and predict the market’s direction. In a highly wired country like the US, all these things must be done in a snap, and the barcode’s impact on efficiency […]

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October 20, 2020

16 Food Packaging Mistakes That Business Startups Should Avoid

Opening a food business is exciting despite the many challenges. You have quite a mound on your plate, from food handling safety and labeling regulations to conceptualizing designs for your online store and packaging. Congratulate yourself if you’ve hurdled them all! Speaking of food packaging design, we thoroughly explored this subject in Inexpensive Food Packaging […]

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