Learn how startups can dodge Business Blunders In commerce, even the best-laid plans can fail. Social media can make things worse because, once a marketing faux pas slips out, it can go viral within minutes! Small businesses, which are already dealing with growing pains, can avoid costly mistakes by learning from others. Here is a […]
10 Effective Ways to Thank Customers and Increase Repeat Business Customer appreciation is a vital part of any business. Showing your clients that you’re grateful for their patronage helps earn their loyalty and build a good brand reputation. Having a good customer appreciation strategy early on can boost your business quickly. Have you ever received […]
In this fast-paced world, every second wasted is a lost opportunity to plan bigger things for your business. Here’s why enKo Products recommends switching to online postage to speed up the task of sending mail. World-renowned business author Robert Kiyosaki once said, “The only difference between a rich person and poor person is how they […]
Among all the packaging design elements, color is the most flexible and the one with the greatest potential to capture the customers’ attention. As a packaging label supplier for years, we know this concept very well. Colors are so powerful that they can single handedly trigger impulse-buying, but the wrong ones can also ruin your […]
If yours is a growing business and you have not outsourced to 3PL, you’re probably spending a significant amount of time sending out mail and parcels. For sure, the COVID-19 pandemic has made things a little harder, too, with most clients stuck at home and having all their needs delivered at their doorstep. If you’re looking for […]
A product’s identity is usually difficult to separate from its packaging. For example, when selecting food, consumers estimate its likely taste from the way it looks inside a see-through container or how it is depicted on the packaging label. The brain constantly classifies the objects it perceives—good versus bad, pretty versus ugly, sweet versus sour, […]
[Second of two parts] For part 1, read “Permanent Tags & Peelable Labels: Choose with Your Clients in Mind” Previously, we tackled label adhesives, which form part of the customers’ experience with your packaging stickers. In this blog, we shall discuss the most important part of your label: the facestock. Words cannot express the importance […]
Successful business owners understand the absolute importance of packaging in modern commerce. It is the first element of product presentation that people see right before they lock in on a decision to buy. It is also the final opportunity for manufacturers to convince potential customers to choose their merchandise over others. In this age, self-service […]
With a barcode label printer, you can easily modify your labels as your inventory changes. This label printing flexibility helps you stay on top of your inventory and keep track of your assets all the time. The printer is especially helpful when you move plenty of products or have seasonal products that require you to […]
